PR Newswire reports that Teamworks has acquired the enterprise (B2B) business of Pro Football Focus (PFF), significantly strengthening its position as a leading AI-powered platform in American football by integrating one of the sport’s most widely trusted data and analytics systems.
The acquisition brings PFF’s proprietary game data and analytics platform into the Teamworks ecosystem, adding a critical layer of intelligence used daily by every NFL team and more than 240 Division I collegiate programs. By incorporating this data, Teamworks is advancing its vision of delivering a fully integrated, AI-driven operating system that unifies workflows, video, analytics, and decision-making across football organizations.
Teamworks has built its platform around streamlining operations for elite sports organizations, supporting over 7,000 teams globally. With the addition of PFF’s enterprise capabilities, the company is moving beyond infrastructure to deliver deeper, real-time insights that connect front office strategy, coaching decisions, player evaluation, and long-term planning within a single system.
PFF’s enterprise business has long been a cornerstone of modern football analytics, analyzing every player and every play to generate detailed performance grades and insights. Its integration into Teamworks enhances the platform’s ability to transform raw film and tracking data into actionable intelligence, allowing teams to make faster and more informed decisions in high-stakes environments.
The acquisition also reinforces Teamworks’ broader strategy of building a comprehensive sports intelligence platform through targeted acquisitions. The company has recently expanded its capabilities with additions such as Zelus Analytics, Telemetry Sports, and Sportlogiq, and now further strengthens its data foundation with PFF.
Importantly, PFF’s consumer-facing business will remain independent, continuing to serve fans through fantasy, betting, and draft insights, while its enterprise segment becomes part of Teamworks’ growing AI platform.
Backed by strong adoption across major leagues including the NFL, NBA, MLB, NHL, and Premier League, Teamworks is positioning itself as both the operational backbone and intelligence engine for modern sports organizations. The addition of PFF’s data further accelerates this effort, enabling the company to deliver sport-specific AI capabilities at scale.
Overall, the acquisition marks a significant step in the evolution of sports technology, as organizations increasingly seek unified platforms that combine operations, data, and advanced analytics to gain a competitive edge.